Amazon SES is raw email-sending infrastructure from AWS — the lowest per-email price available, with everything above the SMTP/API layer left for you to build.
There is no campaign composer, no audience or contact management, no segments, no templates UI worth the name, no automations, no A/B testing, no polls. With SES you build all of that; with MailBlastr you get it in the plan.
On SES you wire SNS topics to Lambda, store bounces yourself, and enforce your own suppression before every send — get it wrong and AWS pauses your sending. MailBlastr tracks delivery, bounces, complaints, and unsubscribes automatically and suppresses them on every future send.
New SES accounts start sandboxed with production-access request forms, per-second rate limits to manage, and reputation dashboards to babysit. MailBlastr onboarding is: verify a domain, get an API key, send.
Real help on SES requires a paid AWS support tier. MailBlastr includes ticket support on every plan and Slack support on Scale.
By the time you run the Lambda/SNS/DynamoDB suppression machinery, the template rendering service, the tracking redirects, and the dashboards SES lacks, most teams have spent far more in engineering time than a MailBlastr plan costs.
If you send tens of millions of emails a month, employ people whose job is deliverability, and want to own the whole stack on IAM-governed infrastructure, SES’s unit price is unbeatable and the control is total. SES is what infra teams build on; MailBlastr is what product teams ship with.
The free tier (3,000 emails/month) needs no card — you can run the whole migration before paying anything.
Add your sending domain and follow the guided DKIM, SPF, and DMARC setup. One-click flows exist for Cloudflare, GoDaddy, and Namecheap; verification usually completes in minutes.
Replace your current send with one HTTPS request or a typed SDK in 8 languages. Batch endpoints, idempotency keys, and scheduling are built in.
Subscribe a webhook to delivered, opened, clicked, bounced, complained, and unsubscribed events — every request is signed so you can verify the source.
Bring audiences over via CSV or the contacts API; templates port as plain HTML or rebuild in the block editor.
The send call, after the switch
curl -X POST https://www.mailblastr.com/api/emails \
-H "Authorization: Bearer mb_xxxxxxxx" \
-H "Content-Type: application/json" \
-d '{
"domain": "acme.com",
"from": "Acme <hello@acme.com>",
"to": ["ada@example.com"],
"subject": "Welcome to Acme",
"html": "<p>You are in.</p>"
}'| Feature | MailBlastr | Amazon SES |
|---|---|---|
| Free tier | 3,000 emails/month (100/day), 1,000 contacts, 1 domain — no card required | New AWS accounts only (12 months) |
| Entry paid plan | $14/mo — 50,000 emails, 2,500 contacts, 10 domains | $0.10 per 1,000, pay-as-you-go |
| 100k emails/month | $24/mo (Pro 100k) · $63/mo (Scale, 1000 domains) | ≈$10 at 100k — plus everything you must build around it |
| Extra volume | $0.90 per 1,000 emails — credits never expire | Pure usage billing |
| Transactional + marketing in one | API sends, campaigns, automations, and audiences in every plan | Neither — sending infrastructure only |
| Contacts & audiences | Included on every plan — 1,000 on Free, up to 250,000 on stock plans | ✗ |
| Automations | Included — visual automations, 10,000 runs/month | ✗ |
| A/B testing | ✓ | ✗ |
| Inbound receiving | ✓ | Raw inbound to S3/SNS (you parse) |
| Event webhooks | Signed webhooks: delivered, opened, clicked, bounced, complained, unsubscribed | Via SNS topics you configure |
| Official SDKs | 8 languages + CLI | AWS SDKs |
| Log retention | 30 days on every plan | None — you store events yourself |
| Dedicated IP | Add-on on Scale — $21/30 days | Extra, self-managed warm-up |
| INR billing for India | ✓ | ✗ |
Amazon SES pricing and features summarized from public pricing pages, last checked 2026-08-02. MailBlastr figures come from the live plan catalog.
Want the row-by-row breakdown? See the full MailBlastr vs Amazon SES comparison.
Per email, yes — $0.10 per 1,000 is the floor of the market. But SES ships no suppression management, no contact storage, no campaign tools, no tracking UI, and no support. Teams switch to MailBlastr when the engineering time spent rebuilding those exceeds the plan price, which happens quickly below tens of millions of emails.
Yes — that is a rational path. Standard email (verified domain, DKIM/SPF/DMARC, webhook-driven events) is portable; nothing in MailBlastr locks your list or templates in.
You never see a sandbox: verify your domain, and your plan defines your sending limits. Anti-abuse review happens behind the scenes without production-access request forms.
Contact/audience management, segments, campaigns, automations, A/B testing, polls, template management, open/click tracking with a UI, automatic suppression, 30-day searchable logs, signed webhooks, 9 typed SDKs, and support.
Very-high-volume senders with dedicated deliverability engineering, teams with strict IAM/VPC governance requirements, and platforms building their own email product on top of raw infrastructure.
Free tier with 3,000 emails a month — API, campaigns, automations, and webhooks included. No card required.